Google kills off FLoC, replaces it with Topics

FLoC (Federated Learning of Cohorts), Google’s controversial project for replacing cookies for interest-based advertising by instead grouping users into groups of users with comparable interests, is dead. In its place, Google today announced a new proposal: Topics. The idea here is that your browser will learn about your interests as you move around the web. […]

Google abandons FLoC, introduces Topics API to replace tracking cookies - The Verge

Google FLoC is Dead, Meta AI Supercomputer Lives

Google Is Taking Away the Cookies and Plans to FLoC Us All Instead - Bloomberg

What is Google FLoC Topics - How To Use Them

Fighting FLoC and Fighting Monopoly Are Fully Compatible

Good News! Google Killed FLoC (And Replaced It With “Topics”)

Google Delays The End Of Third-Party Cookies (Again), From 2023 To The End Of 2024

Google Replacing FLoC With New Topics API

Google reveals latest attempt at cookies replacement

Vivaldi says no to Google's FLoC as well - gHacks Tech News

Good News! Google Killed FLoC (And Replaced It With “Topics”)

What Are Google Topics? Cookies, FloC Impacted

FLoC: Google's Plan to Kill Off Third-Party Cookies

Google Topics API. Shaping the advertisement industry., by Keerat Singh Khurana

Why iPhone, iPad And Mac Users Should Avoid Google Chrome's FLoC Update