Using Search Data To Explain Media Impact

Wondering how your television ads are impacting search? Columnist Andrew Ruegger shares his method for gleaning these insights.

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Using Search Data To Explain Media Impact

How to Collect and Analyze Social Media Data: A Guide for Marketing Agencies

Using Search Data To Explain Media Impact

The Value of Explaining the Process: How Journalistic Transparency and Perceptions of News Media Importance Can (Sometimes) Foster Message Credibility and Engagement Intentions

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