Ultimate Team modes make up 29% of EA's business

Electronic Arts filed its annual report with the US Securities and Exchange Commission this week, revealing that the pu…

EA say it's fair that players can buy controversial loot boxes in FIFA 23

FIFA 23 Ultimate Team undergoes the biggest changes since its inception

FIFA Ultimate Team microtransactions outsell full game; makes up 28% of EA revenue - MSPoweruser

EA Sports Business Model In A Nutshell - FourWeekMBA

Electronic Arts recruits for blockchain, NFTs. Why it matters - Ledger Insights - blockchain for enterprise

Best formations, custom tactics & player instructions in EA FC 24 - Dexerto

Ultimate Team: Analyzing The Evolution Of EA's Money Maker

Electronic Arts Pockets $1.6B from Ultimate Team

Madden 22 Franchise Mode Updates Canceled - SGO : r/Madden