The Price Entitlement Effect: When and Why High Price Entitles Consumers to Purchase Socially Costly Products - Saerom Lee, Karen Page Winterich, 2022
Por um escritor misterioso
Last updated 22 março 2025


Saerom LEE, Professor (Associate), Doctor of Philosophy, University of Guelph, Guelph, UOGuelph, Department of Marketing and Consumer Studies

Prices are still rising, and consumers seem tired - Marketplace

Marketing strategies must shift as consumers become more price-sensitive now than pre-pandemic

Saerom LEE, Professor (Associate), Doctor of Philosophy, University of Guelph, Guelph, UOGuelph, Department of Marketing and Consumer Studies

Inflation's Impact on eCommerce

The Price Entitlement Effect: When and Why High Price Entitles Consumers to Purchase Socially Costly Products - Saerom Lee, Karen Page Winterich, 2022

PDF) EXPRESS: The Price Entitlement Effect: When and Why High Price Entitles Consumers to Purchase Socially Costly Products

PDF) EXPRESS: The Price Entitlement Effect: When and Why High Price Entitles Consumers to Purchase Socially Costly Products

Saerom LEE, Professor (Associate), Doctor of Philosophy, University of Guelph, Guelph, UOGuelph, Department of Marketing and Consumer Studies

PDF) EXPRESS: The Price Entitlement Effect: When and Why High Price Entitles Consumers to Purchase Socially Costly Products
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